
Michael A, Cohen for MSNBC writes about this new 20 million dollar strategy to reach out to young men and speak in their language so they will vote for Democrats again. The assumption is that Dems aren’t cool enough or macho enough or something. I’m sure there’s an element of that. The transgressiveness of Donald Trump is appealing to some men. But I think we know the answer, don’t we?
To be sure, there’s long been a gender gap in American politics, with women more inclined to vote Democratic than men. In 2024, Trump’s presidential campaign made it a priority to target men, particularly occasional male voters. And it’s worth noting that Democrats lost significant support with white college-educated men in the 2022 midterms (though they gained ground with white non-college-educated men). So perhaps the decline evident in the 2024 numbers is part of a larger electoral trend? Perhaps men were more aggrieved by the state of the economy in 2024? Perhaps they were more turned off by Democratic positions on cultural issues like abortion, trans rights, etc?
All this is possible, but there is one complicating factor: The decline in male support for the Democratic Party in 2024 looks a lot like what happened with male voters in 2016, when Hillary Clinton was the party nominee.
In 2012, when Barack Obama faced off against Mitt Romney, there was an 8-point gender gap, according to Catalist. In 2016, the gender gap increased to 12 points. In 2020, Joe Biden as the Democratic nominee, it closed back to nine percentage points. And in 2024, it had increased to 13 points. By and large, female support for the Democratic ticket was constant throughout these four elections; only male support for Democrats fluctuated.
Again, this seesawing support is evident across virtually all demographic groups. Democratic support among white non-college-educated voters is perhaps the most striking example. The party’s support with white non-college-educated women has been nearly constant in every election since 2012. But among white non-college-educated men, there was a six-point drop from 2012 to 2016, a two-point increase in 2020, and then a three-point drop in 2024. A similar gender gap was also evident among college-educated men.
So over the last four elections, we see a similar pattern — Democrats lose support with men when there’s a woman on the ticket, and gain it back when they nominate a man.
The U.S. stands out as one of the handful of Western democracies that has never elected a female head of state.
I don’t know why everyone is so afraid to point this out but I appreciate Cohen doing it. I’m sure there is plenty of nuance in the numbers and it’s a small sample and maybe it’s just those women. But honestly, it’s a big part of it. It’s just obvious.
Yes, Trump has a particular, unique appeal. It may be that when he’s gone this will disappear too. But despite all the sturm und drang over the “Joe Rogan effect” and everyone making pilgrimages to every manosphere podcast on the internet to hang with the boys, I’m pretty sure a lot of that will even out if the Dems nominate a man next time.
Think about it. These young guys voted for a nearly 80 year old man who was completely out of touch with their “vibe” in 2020 when their alleged avatar Trump was on the ballot. It’s not like Biden was particularly appealing to that demographic. But he was a male and that was good enough.
I’m not saying it will always be that way. But we are, as noted, one of the only western democracies that has never elected a woman and there’s a reason for it. We’re a little bit slow on the uptake. We’ll grow out of it eventually but in the meantime, we are dealing with a fascist movement that is quickly accumulating power. Best put that on the back burner for now.

