The Wilmington Factor

by dday

Yesterday Digby mentioned that John McCain’s campaign has a plan to visit a lot of grocery stores and paint Obama as a “job-killing machine” to even out the economic gap between the two. It may just work. Since the media largely stays out of policy fights, the facts of the issue, that McCain will continue Bush’s war on the middle class and Obama won’t, will be obscured, and McCain telling shoppers how to stretch their dollar could make him appear to be in touch with ordinary Americans’ struggles.

But there is a way to combat this, with a very powerful and straight-forward narrative, a story that happens to take place in the one swing state McCain absolutely can’t lose if he wants a shot at the Presidency.

At a town hall meeting in Portsmouth, Ohio last month, McCain was confronted by a woman about the closure of a DHL air park in Wilmington, Ohio, shuttering 8,600 jobs. McCain talked all sweet to the lady about job retraining and re-education, but basically said that there was nothing he could do to bring those jobs back to Wilmington.

Turns out that McCain’s own campaign manager, a registered lobbyist, had a hand in that closure.

Little known to [Wilmington] citizens, McCain and his campaign manager, Rick Davis, played roles in the fate of DHL Express and its Ohio air park as far back as 2003. Back then, however, their actions that helped DHL and its German owner, Deutsche Post World Net, acquire the Wilmington operations resulted in expansion, not retraction.

In a private meeting Thursday, Wilmington residents will ask McCain for help in stopping DHL’s proposal to quit using the airport as a hub, which could cost more than 8,000 jobs. DHL says that it wants to stay in the freight business but that it can stem financial losses if it can put its packages aboard the planes of a rival – United Parcel Service – before delivering them in DHL trucks. UPS flies out of Louisville, Ky., so the proposed change would render the Wilmington airport unnecessary.

None of that was anticipated in 2003, when McCain and Davis, who was a Washington lobbyist before managing the presidential campaign, first got involved. Several Wilmington civic leaders said that what happened in 2003 created an economic gain for their community, lasting several years.

But because that gain, and now the prospective loss, came from the decisions of a foreign-owned corporation, look for some Democrats and labor to seek to tie Wilmington’s current troubles to McCain.

Essentially, Rick Davis brokered a deal to shift DHL’s operational control to a foreign corporation, who eventually cut the jobs in a cost-saving maneuver. Local leaders worried in 2003 about the impact of a merger on their community, and within a few years that’s exactly what happened. This has become an election-year issue in Ohio, and today McCain had to huff and puff and call for an investigation into the potential layoffs.

But it was clear five years ago that this could be a problem, and McCain’s backtracking clearly belies a major vulnerability. Obama has actually pounced on this, releasing a radio ad today.

July 9, 2008: Portsmouth, Ohio. Here’s what John McCain said about DHL’s plans to eliminate 8,200 Ohio jobs:

“I gotta look you in the eye and give you straight talk: I don’t know if I can stop it or not. Or if it will be stopped.”

But there’s something John McCain’s not telling you: It was McCain who used his influence in the Senate to help foreign-owned DHL buy a U.S. company and gain control over the jobs that are now on the chopping block in Ohio. And that’s not all: McCain’s campaign manager was the top lobbyist for the DHL deal…helped push it through. His firm was paid $185,000 to lobby McCain and other Senators.

Now 8,200 Ohioans are facing layoffs, and foreign-owned DHL doesn’t care.

“I gotta look you in the eye and give you straight talk…”

John McCain, same old politics, same failed policies.

That is pitch-perfect and the best ad of the cycle for the Obama campaign, hands-down. It’s also worth remembering that the election is not about one national campaign monitored by tracking polls, but 51 separate campaigns (the states and DC), all with their own parochial concerns. The Wilmington story will resonate throughout Ohio and probably elsewhere in the industrial Midwest, and it’s clear that the Obama campaign is banking on that.

On a conference call with reporters earlier today, Obama campaign manager David Plouffe made it clear that he thinks this issue will be haunting McCain’s efforts to win this state: “His appearances in Ohio were completely overshadowed by this. And by November 4 in the Cincinnati and Dayton markets this is something that is going to be known by every voter in this area.”

Plouffe also sees an opening to chip away at John McCain’s clean image. “He was there a month ago in this community and was asked a question about this DHL issue and did not say one word about his role in this or the role of his campaign manager,” Plouffe said. “That is the furthest thing from straight talk that we can imagine.”

McCain can visit as many grocery stores as he wants, but on policy, it’s very clear that his actions cost American jobs, indicative of the failed conservative leadership we’ve seen for decades. This is a simple story that fits nicely into the overall narrative Obama has been using already. DHL could be the Yucca Mountain of the Rust Belt.

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