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Diversity Is Good For Business

Maybe the Court (and the American people) will listen to these guys:

From Business Week:

The Bush Administration is poised to weigh in, opposing the school’s right to consider race in its admission process. But the companies, including Exelon, Microsoft, Bank One, General Motors, and Steelcase, plan to advocate for the defense with a new brief in mid-February.

The Administration and the justices should take heed of Corporate America’s argument. These corporate chieftains are speaking out about such a hot-button social issue because they believe that as minorities’ share of the U.S. population has mounted, diversity has become a critical workforce requirement.

The nation’s colleges are an essential part of the pipeline that feeds new hires to large companies. On a campus where diversity thrives, students develop an understanding of different cultures. That enables them, as tomorrow’s business leaders, to “appeal to a variety of consumers” and work with colleagues and clientele from many ethnic backgrounds, the companies argued in their amicus brief to the U.S. Court of Appeals. It also creates a more competitive workforce that can “facilitate unique and creative approaches to problem-solving,” the brief said. Simply put, says Bank One Corp. Chief Legal Officer Christine A. Edwards, “diversity is good business.”

[…]

“A diverse college environment is a much better setting for preparing graduates for life in business,” says Steelcase Inc. CEO James P. Hackett.

Or, you can send a bunch of morons who think that having a “Ghetto Party” on Martin Luther King Day is good clean fun, out into the workforce.

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